During 2006, Amazon Web Services started operations with 24 separate divisions. Today it has 654 operating units! Such breakthrough growth comes with bigger issues to deal, bigger problems to face. But Amazon had all the answers to grow beyond imagination. Today, Amazon is looking beyond running processor intensive applications in the cloud. The focus is now on the desktop.  In March it unveiled “AmazonWorkSpace”, a fully managed desktop computing service in the cloud. It had been running “WorkSpace” as a Beta version with some customers since November last year. It can run in such a way that an employee or a customer can log in and out of a system and use it exactly as if it was one of the company's own systems without realizing that it is running in the Amazon cloud. From an organization’s point of view, outsourcing of their day-to-day system uptime issues to a third party is going to be a big advantage.

To read more, visit the following link:

http://www.zdnet.com/amazon-web-services-eyes-the-desktop-next-7000027692/

Amazon Simple Email Service is a cost effective outbound email sending service built on the reliable and scalable infrastructure that Amazon.com has developed to serve its own customer base. With Amazon SES, it is possible to send transactional emails, marketing messages, or any other type of high-quality content. Amazon offers “pay as you go” plan flexibility. Along with high deliverability, Amazon SES provides easy, real-time access to statistics and built-in notifications for bounces and complaints to help fine-tuning email-sending strategy. Each AWS account is independent in its sending procedure and can be treated as a separate entity. SES is structured around this idea. But there can be situations compelling to send contents from multiple AWS accounts.

Sam Minter, Expert, AWS, speaks about how to send contents successfully with SES through multiple AWS accounts. To read more, visit:

https://sesblog.amazon.com/post/Tx1KQ7HH36OTFW7/Can-I-use-multiple-AWS-Accounts-with-SES

It is evident that Amazon Web Services trades at a discount relative to other cloud companies despite higher sales growth.Should infrastructure as a service (IaaS) players like AWS always opt for discounting option as like application-based peers?That argument was floated by Oppenheimer analyst Jason Helfstein, who raised his price target for Amazon shares based on a few moving parts.

To read more, visit Larry Dignan‘s article by clicking on the following link:

http://www.zdnet.com/amazon-web-services-whats-it-worth-7000027433/

The database market is in need of a big change" - Max Schireson, CEO, Mongo DB. The database layer which is being used, was designed in 1970 with a different set of requirements. Datasets in those days were smaller and more uniform, and development processes are more waterfall with requirements. As change was inevitable, Mongo DB has brought that change in database market and it will become much more functional, faster, robust and resilient in coming days. To know more about the change in the database market, go through the article of Toby Wolpe, senior reporter at ZDNet in London:

http://www.zdnet.com/mongodb-chief-why-the-clocks-ticking-for-relational-databases-7000026967/

Analyst, Gartner thinks that the growth in big data and its related technologies will increase the demand of Chief Data Officer (CDO) along with Chief Information Officer (CIO) by the end of the year 2014. 17% of organizations will hire CDO. Big data has made the role of CDO very significant and it is as important as the role of CIO. To know more on the importance of CDO in any organization, go through the following article written by Colin Barker, senior reporter at ZDNet in London:

http://www.zdnet.com/big-data-boom-leads-to-the-rise-of-the-chief-data-officer-7000025795/

Most companies are trying to figure out how to use big data more efficiently. They are also in search of the skills which can be helpful in extracting proper business insight from piles of data. A survey of senior managers revealed that along with technical skills, some other skills are also necessary. To know more about these skills, follow the article by Colin Barker, senior reporter at ZDNet in London:

http://www.zdnet.com/what-skills-do-companies-really-want-on-their-big-data-team-7000025945/

Amazon web services is designing tools to help users track cloud usage & spending pattern in a much easier way. Cloud tracking ability is the new front in the feature competition among cloud services. In addition to the just-launched Cost Explorer by Amazon Web Services, for example, Google unveiled a beta version of Cloud Pricing Calculator in February to estimate costs and needs for computing power, storage, memory or other resources. According to Parmita Mehta, technical program manager at AWS, there were several things the first release focused on. One is simplicity, so that sign-up can be accomplished with a single click, and the tool runs in the browser. She said, “Cost Explorer shows you your current month's spend and automatically pre-populates your last 4 months of AWS spend so you can visualize your AWS costs, and start analyzing trends and spending patterns”.

To read more, visit the following link:

http://www.toptechnews.com/story.xhtml?story_id=023002KGT582

Guy Cuthbert, managing director at visual analytics firm Atheon Analytics, says that many of the firms selectively choose data to back up currently held views, which is just opinion based decision-making. The firms usually prefer to take decisions using untested opinions rather than data science. By applying data science, firms can deliver insights which are intrinsically more valuable than what they have today.To know more on data science, go through the article of Toby Wolpe, senior reporter at ZDNet in London:

http://www.zdnet.com/big-data-what-to-trust-data-science-or-the-bosss-sixth-sense-7000026550/

Mongo DB announces its latest open source NoSQL database release 2.6. This release introduces greater automation features like incremental backup, point-in-time recovery, monitoring, visualization and alerts on more than 100 parameters in order to improve provisioning and management. Users can access network resources more efficiently along with an integrated text search in 15 languages with the help of Mongo DB query language. To know more about the features and efficiency of this release, follow the article of Toby Wolpe, senior reporter at ZDNet in London:

http://www.zdnet.com/mongodb-2-6-hits-general-availability-so-whats-in-it-7000028148/

ISO 9000 family addresses various aspects of quality management. It provides guidelines to organisations ensuring that their services and products consistently meet customer requirements. To know more about the latest version of ISO 9000 (ISO 9001: 2008), follow:

http://www.iso.org/iso/home/standards/management-standards/iso_9000.htm

Handling phone calls to serve your customers is definitely important for your company. But, have you ever calculated how much it costs you? A research by ContactBabel, shows that for making a live agent call, it costs you £ 3.87 in average!

Interactive Voice Response (IVR) can be effective in reducing this cost. According to the report, it can bring down your operational costs by 6 times. Also, with increasing usage of smartphones, a new type of IVR menus can be provided known as Visual IVR, where a caller can navigate a visual IVR menu between 4 and 5 times faster than a traditional audio IVR menu. The direct impact will be enhanced customer experience.

Read at http://www.callcentrehelper.com/ivr-self-service-costs-6-times-less-than-a-phone-call-59403.htm for more research findings on how IVR can help you reducing your costs.

An article by Zach Miners, news reporter of IDG news service, spoke about how the cloud storage and file sharing vendor, Dropbox, is expanding its scope beyond photo management and document collaboration. He also mentioned that when Dropbox users work together on a PowerPoint, Excel or Word file, Dropbox will display visual cues to alert them when someone else edits and then syncs the changes. Dropbox also incorporates a chat service in the Microsoft software's interface.

For more information visit http://www.itworld.com/internet/413888/dropbox-diversifies-beyond-storage-photos-collaboration-apps

Mark Russinovich, Member, Microsoft Azure team, said he sees PaaS as “writing code that is integrated with a runtime environment, as opposed to code that is dropped into a virtual machine that's sitting on a bare-metal server, a legacy kind of server. That is the key differentiator point. The software knows something about the environment it is running in”. In a panel on "The Future of PaaS in an IaaS World" at Cloud Connect Summit, with a high level of disagreements among panel members, much has been revealed about PaaS.

To read more, visit the following link:

http://www.informationweek.com/cloud/platform-as-a-service/what-is-platform-as-a-service-experts-disagree/d/d-id/1141665

As industry experts suggest, PaaS solutions can make things easier and accelerate the drive towards business goals. It leads to the question that why they are not as popular as IaaS and SaaS? One has to explore the history of PaaS solutions to get the answer! PaaS, unlike IaaS and SaaS, is still relatively new and simply does not yet have the share of mind that other cloud technologies enjoy. It is also a fact that some initial PaaS offerings did not quite hit the mark, as they were too narrowly focused and not able to offer everything what organizations may have needed. PaaS solutions, particularly those developed within the open-source community, are highly modular and flexible while remaining very secure. This gives organizations the option to plug and play as necessary. PaaS solutions allow for simplified, yet powerful development, but this is where things can get a bit tricky. Too much flexibility could impede accelerated development, which is counterproductive.

Gordon Haff, from Cloud Product Strategy team, Red Hat, reveals more about PaaS in his recent article. To read, visit the following link:

http://venturebeat.com/2014/03/27/why-your-company-shouldnt-pass-on-paas-to-develop-new-apps/

In a recent research by Commodity Technology Advisor, an analytical firm covering the ETRM and CTRM markets; it was found that cloud technology will be the next big thing for Energy and Commodities Trade and Risk Management (E/CTRM) solutions. More firms are accepting this technology replacing the on premise software model once preferred by companies. Cloud technology also helps in quicker realization of ROI. Other factors which help in accepting cloud technology are: speed of implementation, ease of integration, centralized vendor support and device mobility.

To read more why more firms are switching to cloud technology, follow the link below:

http://www.commodities-now.com/reports/technology/16598-future-of-commodities-trading-secure-in-the-cloud.html

The CloudMapper VMS application can be deployed with an Amazon Web Services AMI, on-premises or in a hybrid environment. This application can monitor 337 health metrics on AWS. Most enterprises use AWS in some way, but faced trouble capturing the cloud service's various metrics. With AWS rolling out new services and features rapidly, monitoring became more complicated. With a proper mechanism to address this issue, it took 2 long years to launch the visual monitoring system- CloudMapper.

According to the developer ScienceLogic, CloudMapper can be used for:

·         Spot expensive AWS resources;

·         Aligning security policies with virtual private clouds;

·         Uptime; 

·         Selecting the best zone to use;

·         Visibility into AWS.

To read more, visit

http://www.zdnet.com/sciencelogic-launches-cloudmapper-tracks-aws-performance-costs-7000027935/

Unified communications platforms can be seen not necessarily as end points, but as beginning points for intrusion. It is a growing concern for organizations today. According to Kevin Riley, chief technology officer, Sonus Networks, as landscape architecture surrounds Unified Communication systems, emphasizing more on security is needed. A recent survey by the CIO Playbook reveals that 31% of organizations considered security and privacy issues to be a key challenge while implementing unified communication system. This concern is because integrating platforms requires opening up ports to enable the flow of data, which means additional unwanted traffic is able to flow freely. However, organizations can take precautions, like installing session border controllers (SBCs) to close ports that are not required and protect their networks from dangerous traffic.

To read more, visit the following link:

http://searchunifiedcommunications.techtarget.com/feature/Striving-for-secure-unified-communications