A study found that adults in the USA spent 87 hours per month consuming mobile media in the USA and between 50 and 70 hours in European countries, while desktop navigation is done on an average of 30 hours monthly by each user. So, IT specialists and business professionals have developed hybrid optimization. Business must address the needs of their audience effectively; managers and marketers also need to include hybridization in their plans. Discover some more reasons to switch to hybrid optimization at: http://it.toolbox.com/blogs/scingularity/5-ways-hybrid-apps-will-impact-your-business-78890