No one can guarantee success but obviously can influence success. Selling a product or a service or an idea is an art which rarely people possess. But not like people would be successful in selling every time. So rather than feeling de-motivated, they should learn from it. Practice makes people behave perfect in real-life situations. So rather than avoiding, we should get involved in uncomfortable discussions to be prepared for the future. But not everything can be done alone always. Hence, hiring and training more people makes it easier to grow a business quickly and effectively. Finally to achieve the goal, we must get started today, in fact right now to avoid the risk of tomorrow. Read more about this article at:  https://channels.theinnovationenterprise.com/articles/5-important-ingredients-for-success