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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Predictive Intelligence: A New Trend

Predictive Intelligence is becoming a trend in today’s world. But, we need to know what predictive intelligence is all about. It is a method of delivering experiences unique to each individual. It also enables marketers to observe customer behavior, and build customer preferences. This information is then used across any web-based channel like the web, email, mobile or even a call center. Read more at: http://www.business2community.com/brandviews/salesforce/what-is-predictive-intelligence-and-why-should-every-marketer-care-01312444

 

 

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Future Of Retail Industry

Purchase behavior of consumers are changing. Nowadays, consumers are more informed, connected and empowered than before. But, some retailers are not applying new retail strategies and technologies. Retailers respond to customer preferences, overtake their competitors, lower their total cost of ownership (TCO) and grow company revenues when an integrated mix of retail strategies are well coordinated. To know about future of retail, follow Chuck Schaeffer (Vantive Media CEO & Blogger) article link: : http://www.crmsearch.com/chuck-schaeffer.php

 

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