Enterprising value(EV) is a better measure of a firm's real market value than market capitalization as it takes debts and cash reserves into account. Market capitalization does not give a clear idea of the amount an investor needs to buy a firm. If a firm has cash reserves, the buyer is incurring lesser costs than the amount he is paying and it is opposite when the firm has debts. EV is the sum of a firm's market capitalization and its net debt. The drawback of EV is that it does not consider the interest costs and income over time. So EBIT is necessary despite the fact that EV gives a rough idea of the true value of a firm. Read more at: http://value-picks.blogspot.in/2017/05/using-enterprise-value-to-compare.html?m=1