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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Start ups: Not that hard to open

In today’s fast life every single one, once in a lifetime, thought of a start up. But only few do that and some of them survive. So here are some points one should consider before starting up. 1.) Do proper research: Being impulsive can be a huge mistake so first create a list of advantages and disadvantages you will face when quitting your job. 2.) Create a business plan : After doing proper research about it, one need to put it on paper, so that is something you can show to potential investors, partners, and other company stakeholders. 3.) Funding: Of course, funding is important to the company but before it one need to have his/her own personal finances in check whether it for rent, insurance or pocket expenses. One need to be stable in that before funding a company. 4.)Structure: After that one have to decide between different entities of business 5.) Network: One can take help from his network. 6.) Positivity: Be positive about what are you doing. Read more at: https://www.entrepreneur.com/article/294251

 

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How nonprofits can use social media to reach their full potential

Social media is an important tool for nonprofits to tell their story, interact with supporters, reach their audience, and ultimately, to get results. Nonprofits can enhance their goals through social media by some simple steps such as choosing the correct audience based on a combination of demographic data and information about individual members, choosing the right networks where their target audience is more active and developing a balanced strategy of the content that is most appealing to their audience and encourage them to participate in their cause. Read more at:  http://www.socialmediatoday.com/marketing/3-ways-nonprofits-can-use-social-media-best-advantage

 

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Market intelligence can drive business growth

 

Having the right market intelligence tools, talent and processes is the key to success. The programs help companies manage this increased uncertainty by taking a greater responsibility for strategic analysis. B2B brands achieve world class market intelligence in the following ways: Firstly, create external networks by identifying low value and time-consuming intelligence deliverables, encourage the involvement of investment relations teams in market intelligence, participate in market intelligence conferences and workshops Secondly, link to business strategy like conduct an intelligence needs survey and analysis to show how the market intelligence team can better support the business. Thirdly, become a trusted advisor. Fourthly, tackle sidetracking issues. Market intelligence needs to be put into the decision-making process in key areas such as innovation, strategy, sales and marketing. Read more at: 

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Companies want to get social in their enterprise collaboration

Research firm Gartner has predicted that half of the large organizations will have internal Facebook-like social networks by 2016, and that 30 percent of these will be considered as essential as email and telephones are today. It also noted that 80 percent of social business efforts will not achieve the intended benefits due to inadequate leadership. A report on “unified communication and collaboration” (UCC), by another research firm, Frost & Sullivan, pointed out that employees have become accustomed in recent years to simple and user-friendly interfaces of free online communications tools, such as Gmail and Facebook, which allow them to collaborate in only a few clicks.

To know more about this talk-of-the-town topic, read Author Al Bredenberg’s article by visiting the following link:

 

http://www.thomasnet.com/journals/techtrends/articles/companies-want-to-get-social-in-their-enterprise-collaboration

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