/home/leansigm/public_html/components/com_easyblog/services

SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Importance of Web Design for Business

Who doesn't love a fancy website with nice animations and images? But one thing which must be kept in mind is that no matter how great landing page you create, until it has a small loading time, it will not help in the growth of your business. A fast and responsive website is the key to success. Avoid having a lot of images and animations on your website as it just slows down your website and will make it impossible for customers to access your complete website.  Choose your platform wisely according to the domain of your website. There are many platforms easily available over the web. One more thing to increase your business is to keep in mind that website should be accessible seamlessly between cross platforms. Read the complete article here: : http://it.toolbox.com/blogs/hosting-facts/web-design-will-be-an-important-step-for-your-business-to-bloom-72900

Rate this blog entry:
3044 Hits
0 Comments

All about responsive design

Nowadays, marketers have mobile strategy for ad landing page and there are three accepted methods to make web pages work on mobile devices.  They are: responsive design, dynamic serving and maintaining separate mobile URLs. Of these three, in responsive design, mobile and desktop visitors view the exact same URL. Columnist Abraham Nord, writes in his article about the advantages & disadvantages of responsive design. The advantages are: 1. Multi-Device User Experience; 2. sharing & saving; 3. Page Management; and 4. Conversion Rate Optimization. Read more at: http://searchengineland.com/pros-cons-responsive-landing-pages-sem-228991

 

Rate this blog entry:
4589 Hits
0 Comments

Marketing automation in the age of mobiles

In an age, where a large proportion of email opens are done via mobile devices, marketers should consider responsive design, which allows them to control the email display, according to the size of the viewer's screen, adding flexibility to the content display of the mail. Email marketing solution providers are there to help. Pre-send testing is important, which makes sure that the messages look as good as desired across all devices ranging from tablets, mobile phones and desktops. To know more, please follow the article by Akin Arikan (Contributing Author) at:http://www.cmswire.com/cms/digital-marketing/the-age-of-mobile-moves-from-static-to-dynamic-029255.php

Rate this blog entry:
3810 Hits
0 Comments

Strategies of Mobile Marketing

Nowadays mobile is important. So, companies are giving importance to mobile marketing. But we need to know what mobile marketing is. Mobile marketing is optimizing your marketing strategies for people using a mobile device i.e. to create an optimized experience for every single device. Companies should give importance to responsive design and mobile ROI. Read more at: : http://www.socialmediatoday.com/content/generating-leads-mobile-marketing

 

 

Rate this blog entry:
4892 Hits
0 Comments

New Trend in E-Marketing

E-Marketing has adopted Responsive Design. Responsive Design addresses important layout issues that result from the production of mobile screens (smartphones, tablets).Responsive Design also translates the challenges of new design layouts; combining ergonomic techniques and appeal in one search for optimization.  But for emails, companies focus on reactivity and deliverability. Jonathan Murray (NP6 Country Manager), writes in his article about how to combine trends and emailing, while maintaining good delivery and conversion rates. Read more at: http://digitalmarketingmagazine.co.uk/digital-marketing-lead-generation/e-marketing-with-all-the-trimmings/1242

 

 

Rate this blog entry:
4036 Hits
0 Comments
Sign up for our newsletter

Follow us