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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

How to improve your company’s image

Business developer's role is to develop your organization's revenue and profit. The four basic rules to increase revenue are:

1. Increase relation with more number of clients,

2. Increase your fees,

3. Retain your existing clients,

4. Buy different companies.

 Your sales person should be given training time to time despite of the past training and initial knowledge due to changing market scenario. If the company is not doing well, then you can follow some basic rules about how to improve your growth through better interaction with your clients and grow faster.

Read more at: http://www.business2community.com/business-innovation/company-best-class-average-laggard-01778358#qxC2O2djpW5Xv2J4.97

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Boosting Business With CRM

Boosting Business With CRM

Expansion of business means leveraging client relationships. CRM helps to achieve business growth, CRM provides a solution for achieving business growth and developing client relationships. This article explores how CRM grows your business, which includes boosting agility, increasing revenue and improving efficiency. Read more at: http://it.toolbox.com/blogs/insidecrm/3-ways-crm-helps-to-grow-your-business-73820

 

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Customer service through E-care

A European Telecommunications company wanted to lower its customer service operation costs but worried from the loss of revenue by doing so. In investigating its options, the company learned that 70 percent of existing customer-service contacts could be delivered through digital solutions that had proved effective in other industries. E-care involves the delivery of customer service via web-based user accounts, social networks, mobile phone, and the Internet rather than call centers or facilities open to the public. Such digital services are increasingly demanded by customers, who are already using digital platforms to research and review products, as well as broadcast their service frustrations. And it makes sense from a financial perspective, too. It has the potential to significantly lower the cost of customer service operations while increasing customer satisfaction. Not only this, but e-care also brings a company closer to its customers. Adopting e-care is worth the effort and that virtually every consumer-facing industry that has high customer-relationship needs can benefit from it. Read more at: http://www.mckinsey.com/insights/marketing_sales/why_companies_should_care_about_ecare

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Survey reports cloud technology to increase demand for IT Service Providers

If you are an IT Service Provider, then cloud technology is a potential area where you can look upon to increase your top line. ‘2014 IT Service Provider Benchmarking Survey’ by IT Business Management Software provider Autotask reports that cloud technology is the key driver for ITSPs. For the second year in row, cloud based apps were cited as the number one technology that’s changing clients’ expectations.

Keeping in tune with technological changes, as the demand for cloud services is increasing from clients, ITSPs can see cloud technology as an opportunity to grow their business. Compared to 2013, when increase in revenues was just five to fifteen percent, in 2014 this increase was reported between fifteen to twenty percent by service providers. This growing demand required extra workforce and ninety eight percent of the survey respondents reported increased hiring also.

Though cloud technology is proving advantageous, but security is a main concern and remains top priority for service providers’ clients. ITSPs can overcome this shortcoming by providing security support to their customers, thereby making it an area to grow their business.

To know more, please follow the link http://www.thewhir.com/web-hosting-news/cloud-technologies-drive-demand-service-providers-report

 

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Reduce your customer churn rate with big data

As a service provider, it is true that if you see your customer churn rate is reducing, then you are satisfied the most. Reason? A small reduction in customer churn rate can improve your profitability by millions.

Studies reveal that if you acquire new customers, it can cost you up to more than five times than to satisfy and retain your existing customers. After all, your existing customers who are like gems to your company,  provide treasures – you can gain deeper insights that will enable you to render better customer service which will create a favorable impact on your revenues. 

For this, you have to study your customers’ behavior. In the past, when technology and data were limited, knowing their behaviors was difficult. But now, with a handful of technologies and big data, you can analyze their behavior easily – even to the extent like at what time do they leave for work, how long it takes them to reach there, etc. By leveraging big data analytics, you can extract information on different metrics, based on which you can fine tune your service offerings according to your customers’ willing.

Read more at: http://economictimes.indiatimes.com/articles/how-big-data-smart-analytics-is-reducing-subscribers-churn/ericssonarticleshow/34166759.cms  to know how big data can help you to reduce your customer churn rate smartly.

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