Customers nowadays want the same experience in the B2B world as they wanted in B2C area. As a result, sales leaders are expected to do more with less. So just focusing on technology would not do. To make your product look attractive is always one field where you can work on, to improve your sales. Ensuring that the local sales manager and retailers always stay updated with upcoming changes in the sales process and new sales technology, also helps you to get more demand for your product. In order to enjoy greater market share, a seller should always aim at taking a leadership role in the market. Keeping your sales operation coordinated through centralized systematic organizations is always an add-on. One also needs to be careful about whom is he assigns the task to sale his product, which means that leader of sales operation should be high-potential leader. Read more at: http://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/looking-beyond-technology-to-drive-sales-operations

An ideal sales process is a series of systematic steps that tracks the interactions from its inception to completion. Outdated and inaccurate software and data prevent you from achieving great results. CRM can help in making the sales process smoother and much more efficient. Here's how:

·         CRM Automates Data Entry

·         CRM Provides Accurate Customer Insights

·         CRM Generates High-Value Leads

Read the complete article here: http://it.toolbox.com/blogs/insidecrm/how-crm-revolutionizes-the-sales-process-73291

Sales process must be consistent. It gives the opportunity to apply best practices of sales and gives everyone involved in the sales process a consistent set of expectations. According to industry experts, CRM should play a major role in setting and implementing a sales process. CRM system help in designing an effective process and also helps managers track the sales efforts of all members of the sales force. TO know more how a CRM helps to build a consistent sales process, follow: http://it.toolbox.com/blogs/insidecrm/build-a-consistent-sales-process-with-crm-70524

Sales cycle varies by product and service and from business to business. It adds complexity to the business. But, with the help of a good CRM system, you can shorten the sales cycle and make a positive impact on your company's bottom line. CRM can track the entire sales process from the initial effort through final sale and also can keep track of your prospects and potential customers. Read more about how CRM helps in shortening the sales cycle at- http://it.toolbox.com/blogs/insidecrm/crm-shorten-the-sales-cycle-70388

According to Gartner, CRM has a global market of $23 billion. So, there is an opportunity for industry specific CRM. A general CRM has many features that control your sales pipeline, but may not fit into your sales process. So, there is a need to have an industry specific CRM. The following article link gives details about this: http://it.toolbox.com/blogs/insidecrm/do-you-need-an-industryspecific-crm-69783