Market Compass

To market any product or service successfully in a competitive environment, your business needs to chart a robust marketing plan, then execute it and review it from time to time to alter course and make sure you are responding to the changing needs of your market. 

SigmaWay can partner with you through this entire journey, with its “Market Compass” offerings that ensure that you take informed decisions at every step and move in the right direction. 

In the planning phase, SigmaWay Market Intelligence team can help you understand the business environment, help you map your offerings to customer needs and devise a final go-to-market strategy. 

In the execution and review phase, we can help you identify opportunities in the right markets, constantly evaluate your outreach and keep you updated on competition, so that you can be nimble enough to make winning moves at the right time. 


Opportunity Identification
  • Identify new markets / products
  • Estimate business opportunity
  • Map grey & white spaces in your current offerings
Market Analysis
  • Understand current market trends
  • Identify external influencers
  • Monitor economic & business environment
Industry Deep-dive
  • Analyze target industry characteristics
  • Map target segments
  • Deep dive on prospects
Competitor Benchmarks
  • Map the competitive landscape & identify competitive advantages
  • Benchmark your offerings to competition’s

You can engage us in

  • An on-demand short term project – we solve for time bound, specific questions that your business has
  • A long term ongoing assignment – our consultants partner with you for a longer period of time to meet your ongoing Market Intelligence needs


Contact us today for a “proof of concept” of what our “Market Intelligence” sleuths can do for you !

USA : +1 727 490 3166

India : +91 1147044570

Our Clients

Empath health
Robert Half Technology
JP Morgran Chase
Dev Bhumi
Dev Bhumi
Green Tek


Oasis Outsourcing
Computer Junction Private LTD.
Keys Hotel
Punjab National Bank
Airpower Software Group INC.


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