/home/leansigm/public_html/components/com_easyblog/services<title>Big data in evaluating customer experience</title>
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	<h1>Big data in evaluating customer experience</h1>
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			<span class="post-date">Jun 02</span>

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				Posted by <a href="/forum/user/431-nitin-sinha">Nitin Sinha</a>				in <a href="/resources/sigmaway-blog/analytics">Analytics</a>			</span>
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	<p>Customer analytics deals in the evaluation of consumer satisfaction, from the purchase of a product or service. The insights obtained from the data, assists in assessing a company's principle performance indicators, the sales division's performance and in making future sales forecasts. Customer loyalty aids in generating profits for the company. Customer relationship management (CRM) analytics, when applied efficiently, generates the best insights on customer satisfaction. CRM analytics analyses data, ranging from the profile of the consumer to customer feedback, to ensure the best possible results. Read more at:</p>
<p><a href="http://channels.theinnovationenterprise.com/articles/the-secret-to-measuring-customer-experience" target="_blank">http://channels.theinnovationenterprise.com/articles/the-secret-to-measuring-customer-experience</a></p></div>

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	Tags
		<a href="/blog/tags/sales-forecasts">
		<span itemprop="keywords">sales forecasts</span>
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		<a href="/blog/tags/crm-analytics">
		<span itemprop="keywords">CRM Analytics</span>
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		<a href="/blog/tags/customer-relationship-management-analytics">
		<span itemprop="keywords">customer relationship management analytics</span>
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		<a href="/blog/tags/customer-analytics">
		<span itemprop="keywords">Customer Analytics</span>
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		<a href="/blog/tags/customer-satisfaction">
		<span itemprop="keywords">Customer satisfaction</span>
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