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Building A Brand

Smartphones and tables enable consumers to stay connected and share their good and bad experiences. Marketers have to think mobile devices as a way of collecting valuable feedback. Mark Penson (CMO of Survey Anyplace), writes in his article how marketers can tap into customers' thinking to build their brand. Read more at: http://www.marketingprofs.com/articles/2014/26150/always-on-marketing-to-the-always-connected-five-ways-to-tap-into-customer-thinking

 

 

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