Online businesses who are migrating from on-premise or custom e-commerce solutions to SaaS platforms are saving money on go-to-market and maintenance costs. Companies then reinvest these savings in attracting new customers, building loyalty, customer lifetime value, and ultimately creating a brand that echoes your target. Other than cost savings, SaaS platforms also provide agility. John Costello (valued contributor to Business 2 Community) writes about the common e-commerce difficulties experienced by brands powered by on-premise solutions. These include difficulties within the financial, technical and marketing realms of existing business. Read more at: http://www.business2community.com/digital-marketing/14-common-ecommerce-pain-points-currently-reducing-your-business-efficiency-and-roi-01349534#DqBQyR2eXfDAz7GL.97