An eCommerce website is successful when it has a good website design as it increases attractiveness and efficiency of the site which leads to customer conversions and sales. But, the world of web design is changing faster due to the shifting consumer demands. Thus, in order to stay on top, one has to follow the most recent trends. Read more at: http://it.toolbox.com/blogs/this-is-it/ecommerce-web-design-trends-predictions-for-2017-74590