Many studies have concluded that analytic skills are beneficial for making business strategies. A sentiment analysis helps to highlight the role of marketing execution and performance to a company's success. A top vital component to accomplishing development relies upon how well marketing impacts client engagement and empowers the organization to tap new markets. Both of these require strong information and analytical skills to change the examination into business experience. A study uncovered that high performing organization gives high priority to analytical skills and how they have helped them to analyze the market which made them win. To know more, please read the following article by Laura Patterson (marketing practitioner, consultant and dynamic speaker) at: