Companies have started realizing that a good CRM system is essential. So, to use CRM effectively, they must follow some best practices. Best practices mean that both management and staff are doing their best when it comes to dealing with customers. To know more about the best practices that create good customer relations, follow: http://it.toolbox.com/blogs/insidecrm/customer-relations-management-crm-best-practices-create-superior-results-69918