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SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

CRM Trends - A New Perspective

CRM software market is growing at an incredible rate. It is estimated that by 2017, the market will grow more than a $36 billion. So, this CRM market will see many providers who will want to improve the software's capabilities on a regular basis, and in turn, the organizations will keep pace with the industry trends. Read more at: http://it.toolbox.com/blogs/insidecrm/why-worry-about-crm-trends-71397

 

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Industry Specific CRM : An Insight

According to Gartner, CRM has a global market of $23 billion. So, there is an opportunity for industry specific CRM. A general CRM has many features that control your sales pipeline, but may not fit into your sales process. So, there is a need to have an industry specific CRM. The following article link gives details about this: http://it.toolbox.com/blogs/insidecrm/do-you-need-an-industryspecific-crm-69783

 

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Cloud Technology And CRM

Gartner predicts that by 2025 up to 85 percent of all CRM systems will be in the cloud and CRM market is expected to grow by 14.8 percent annually through 2017. Cloud computing helps CRM software with better and faster data, ease of access, and is simple to deploy and use.  Mae Kowalke (journalist and communications professional) writes in her article link about some major changes in CRM systems. To know more, follow: http://it.toolbox.com/blogs/insidecrm/six-ways-that-crm-has-changed-since-the-cloud-66116

 

 

 

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Latest Trends in CRM Analytics

CRM vendors are trying to differentiate themselves from one another to provide a higher level of business value. They have realized that it is not sufficient to offer a well-designed system with application programming interfaces; one must also offer analytics and business intelligence capabilities, as well. CRM systems are predicting based on past data collected, future sales opportunities or marketing campaign results. One of the major trends anticipated for the CRM market this year centers around mobile access and all the CRM players are working on enhancing mobile CRM apps so that they can support the workers who work outside an office set up. Read more at: http://it.toolbox.com/blogs/insidecrm/crm-analytics-for-a-better-business-insight-what-can-we-expect-for-2015-66119

 

 

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How CRM Helps In Building Customer Loyalty

Gartner research forestalls that the customer relationship management (CRM) market will be worth $36.4 billion by 2017 because staying in touch with customers is the key for surviving in any business. The main purpose of a CRM solution is to provide any business with data that helps you to take the best decision and build relationships that establish strong customer loyalty. To do that, it’s important to track all types of interactions with your customers. Jeff Orloff (content developer for an e-mail security awareness company) in his article writes about some important customer touch points that are commonly tracked. Read more at: http://it.toolbox.com/blogs/insidecrm/3-customer-touch-points-you-arent-tracking-in-your-crm-system-64884

 

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