Neal Schaffer Blog

• 15 Best Branding Agencies: Top Partners for Business Growth in 2026

  

  Finding the right branding agency isn’t just about who has the flashiest logo or the biggest portfolio. It’s about who can turn your organization’s identity into a strategic asset that drives growth, loyalty, and differentiation. Too often, leaders choose agencies based on previous relationships, surface-level awards or fancy pitches, only to discover there was little […]

  15 Best Branding Agencies: Top Partners for Business Growth in 2026 appeared first on NealSchaffer.com

• How to Write LinkedIn Articles That Rank: A Strategic Guide for 2026

  

  You’ve got expertise. You’ve got insights. You’ve got a story to tell that can genuinely help others in your professional sphere. But how do you get those valuable thoughts beyond your immediate network and into the hands, or rather screens, of the people who need them most on LinkedIn? The answer lies in mastering the […]

  How to Write LinkedIn Articles That Rank: A Strategic Guide for 2026 appeared first on NealSchaffer.com

• Email Marketing Automation: The Complete Guide to Building a 24/7 Revenue Engine

  

  If you’re still sending one-off email blasts, you’re leaving money on the table. The businesses I advise see the biggest wins when they automate timely, relevant messages across the customer journey. Fortunately, you don’t need a big team or budget to do this well. In this guide, I’ll show you how to pick the right […]

  Email Marketing Automation: The Complete Guide to Building a 24/7 Revenue Engine appeared first on NealSchaffer.com

• Marketing Technology for Small Businesses: Tools, Trends, and Strategies That Work

  

  Back in 2014 and 2015, I founded one of the first conferences focused on marketing technology for social media marketing: The Social Tools Summit. A decade has past since then, but the importance of marketing technology has not faded with time. The recent emergence of mainstream AI and its generative AI offshoot have only made […]

  Marketing Technology for Small Businesses: Tools, Trends, and Strategies That Work appeared first on NealSchaffer.com

• How to Post on Pinterest: Complete Step-by-Step Guide (2026)

  

  Posting on Pinterest works differently than most social platforms. You create a Pin with an image or video, title, description, destination link, and board placement. Each element serves a purpose in Pinterest’s visual search engine. 85% of weekly Pinners have made a purchase based on Pins they saw from brands—that’s significant buying intent. This complete […]

  How to Post on Pinterest: Complete Step-by-Step Guide (2026) appeared first on NealSchaffer.com