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Post-modern Markets: A change in today's world

The pact of era divides itself in three stages-pre-modern, modern, post-modern. The era with an ideology of marketing that walks with these three stages can be explained, now marketing is turning up to post-modern where it pushes down emotional and the left brain. The trend which is playing the most exogenous aspect to the buyers by recollecting them together and pushing all ideas of innovation tech to experience made to buyers. The greater impact that can change and will continue to change many marketing businesses are AI and machine learning, which provides accuracy based on sales. Marketers should focus on its strategies to use machine learning with much more creativity, use more analytical tools, should be emotional and more suitable. Read more at: www.thedrum.com/news/2017/06/06/get-ready-the-era-post-modern-marketing   

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