SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

All about YouTube marketing strategy

According to reports, YouTube has now become the second-largest search engine in the world. So, it is time for business houses to devote some time to your video strategy as the influence of video on sales is irrefutable. It is found that a positive experience with a video ad increases brand association by 139% and purchase intent by 97% and it is particularly important if your target demographic is 25-44 years old. Read more at: 

https://www.business2community.com/youtube/youtube-marketing-5-proven-strategies-to-generate-more-sales-for-your-e-commerce-business-02142289

 

Rate this blog entry:
516 Hits
0 Comments

Comparison between Facebook and YouTube

According to a comparative study, Facebook shows a lead of 110% over the last few months. Dominance of Facebook videos over social media continues to grow. 167000 profiles were examined by the social media analytics and it was found that 47% of those profiles used videos of some sort in their campaigns. The study also said that the 90% of them used Facebook’s native video tool, YouTube was preferred by 30% and 9% used other sources. Some videos on Facebook are shared 4.5 more times than YouTube. Read more at: http://economictimes.indiatimes.com/magazines/panache/facebook-videos-dominate-social-media/articleshow/57686077.cms?from=mdr

 

 

 

Rate this blog entry:
352 Hits
0 Comments
Sign up for our newsletter

Follow us