Mack Collier

1. Easter and the Three Eternal Gifts God Gives to Christians

   Today we celebrate Easter, which commemorates the resurrection of Jesus Christ three days after He was crucified. In the process of Jesus’ death, resurrection and return to Heaven, God granted three eternal gifts to all Christians. The first gift you know about, the second gift you are likely aware of, but may not appreciate its […]

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2. Research: 97% of Loyalty Programs Fail Due to This Simple Design Flaw

   Would you believe that 97% of loyalty programs fail? And 77% of them fail in two years or less. Why? It’s due to a basic design flaw that many loyalty programs suffer from. It’s a design flaw that reflects a fundamental misunderstanding of why people participate in loyalty programs. The reason why the average loyalty […]

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3. Monday’s Marketing Minute: Reddit’s Banger IPO, X Launches Articles, Liquid Death’s CoFounder on Innovation

   Happy Monday, y’all! Hope everyone is having a great early Spring and are ready for a productive week ahead. Here’s a few business, marketing and digital stories that caught my eye recently:   Reddit had its long-anticipated IPO last week, and it went surprisingly well! Shares ended its debut day up almost 50% over the […]

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4. “The serpent deceived me, and I ate”

   In January of 2023, I started a daily practice of reading the Bible. It’s been a wonderfully transformative force in my life. One of the most surprising elements of reading the Bible every day has been the Bible itself. I am finding daily that the actual teachings of the Bible are quite different from what […]

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5. The Tourism Power List for January

   Welcome to the Tourism Power List for January! The Power List features the Top 10 professionals in the tourism industry! You can view the previous Power Lists for the Tourism and Hospitality industry by clicking here. Sponsorship options are now available for The Tourism Power List! If you want to sponsor this month’s list, click here for […]

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