Cloud has changed the dynamics of data analytics. It is believed that in the coming five years, organizations will be spending more on cloud based big data and analytics solutions than on the on premise solutions. Dave Wang, senior product marketing manager at Databricks, lists down 5 major reasons why data analytics in cloud is becoming a top priority for organizations trying to build a competitive edge through analytics. To know which among them has an upper hand and why, follow the link http://insidebigdata.com/2015/05/08/5-reasons-data-analytics-in-the-cloud-will-take-center-stage-in-2015/