SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

An Insight To Content Marketing

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract customers and ultimately drive profitable customer action. Every company has different type of content depending on the product it offers in the market. Content Marketing furnishes a platform to communicate with the customers instead of selling to them directly. For, a content marketing to work efficiently, it is important that it must work simultaneously with a good social media strategy. This is also true in the case of web content. However, content marketing faces several challenges like measuring the Right of Information (ROI) is very difficult and it is essential to have a call-to-action so as to attract customer for purchasing the products.

To know more about this study, please follow the link: https://channels.theinnovationenterprise.com/articles/why-content-marketing-is-important

  

Rate this blog entry:
How CIOs Distinguish Strategies And Tactics
Big Data Generate Large Revenues

Related Posts

 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Guest
Tuesday, 18 June 2019
If you'd like to register, please fill in the username, password and name fields.

Sigma Connect

sigmaway forums

Forum

Raise a question

Access Now

sigmaway blogs

Blogs

Blog on cutting edge topics

Read More

sigmaway events

Events

Hangout with us

Learn More

sigmaway newsletter

Newsletter

Start your subscription

Signup Now

Sign up for our newsletter

Follow us