SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Shaping your Analytics Maturity Pathway

Data is the latest weapon in the market and is the deciding leader in almost all the industries, especially consumer packaged goods, or CPG. The key reason being, the fast changing consumer preferences and influx of larger pool of 21st century competition, primarily the retailers – both, brick & mortar and online.

However, in spite of this gigantic pile of data generated every single day, the plight of CPG companies is similar to a soldier who is given a latest automatic machine gun but doesn’t know how to effectively use it. There are companies who just don’t know what to do with the data. Those who know, are, perhaps, not using it efficiently.

  To know more of effective use of data, read on :  http://blog.fractalanalytics.com/big-data-visualization/what-shapes-your-analytics-maturity-pathway/

 

Rate this blog entry:
CRM System and Segmentation
Marketing and Neuroscience

Related Posts

 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Guest
Saturday, 20 April 2019
If you'd like to register, please fill in the username, password and name fields.

Sigma Connect

sigmaway forums

Forum

Raise a question

Access Now

sigmaway blogs

Blogs

Blog on cutting edge topics

Read More

sigmaway events

Events

Hangout with us

Learn More

sigmaway newsletter

Newsletter

Start your subscription

Signup Now

Sign up for our newsletter

Follow us