Giving constant connectivity to customers and ensuring customer satisfaction are two most important things for telecom companies. As an owner of telecom company, you have to ensure that customers lose their call to as minimum as possible to prevent business loss and inconvenience to them. 

For this, you have to analyze every moment and take preventive actions whenever any faults occur. It is necessary that you must have analytics tools for it. But, unlike in most business cases, you will not able to use traditional machine data analytics. It is of no doubt that you will get patterns and trends, and will be able to evaluate program performance and pinpoint defects – but all these after the fact. By that time, you may lose your customers and revenues costing millions!

What you should do is do a real time monitoring and real time analysis as well. Using ‘streaming big data analytics’, you will be able to collect and correlate streaming data at a customer’s specific location, cell site performance, call failure rates and event prevent momentary glitch before they turn up into a large scale event. Not only this, based on profile of your customers, you can prioritize their issues. All these will increase one of your important parameters – customer satisfaction.

Read more at: http://smartdatacollective.com/dale-skeen/199716/why-telcos-can-no-longer-rely-traditional-machine-data-analytics-deliver-high-qual  to know how streaming data analytics help telecom companies to monitor calls in real time and increase customer satisfaction.